Integration

Google Looker Studio Connector

Bring your Rankscale brand visibility data into Google Looker Studio. Build flexible, shareable dashboards that track AI visibility, sentiment, citations, and competitive positioning across every major AI search engine.

Requirements: A Rankscale account on a Pro, Agency Growth, or Enterprise plan, plus an API key generated from Settings → Integrations in your Rankscale dashboard.

Available connectors

Rankscale provides two connectors for different use cases. Use them individually or together for complete coverage.

Dashboard Metrics

Time-series brand visibility metrics with configurable aggregation, breakdowns by topic or AI engine, and flexible time frames.

Available metrics & dimensions

Visibility ScoreSentiment ScoreAverage PositionDetection RateTop 3 VisibilityMentions CountCitations Count

Data granularity

  • Overall brand metrics
  • Topic breakdown
  • Engine breakdown

Configuration options

Data Type:Overall, Topic, or Engine breakdown
Time Frame:24 hours to 1 year, or custom date range
Aggregation:Hourly, Daily, Weekly, or Monthly
Filters:Topics, engines, search queries, value type

Search Term Executions

Detailed execution-level records for every AI query — including the full AI response, brand detection, rank, sentiment analysis, citations, and competitor context.

Available metrics & dimensions

Search QueryEngine NameTopic NameBrand RankVisibility ScoreSentiment ScoreBrand CitationsAI Response TextCompetitor Rankings (top 5)

Data granularity

  • Per-execution granularity
  • Up to 10,000 records per request

Configuration options

Time Frame:24 hours to 1 year
Filters:Topics, engines, search queries
Result Limit:Up to 10,000 execution records

Setup guide

Get started in four steps. No coding required.

1

Get your API key

In your Rankscale dashboard, go to Settings → Integrations and generate a Looker Studio API key. Copy it — you'll need it in the next step.

2

Add the connector in Looker Studio

In Google Looker Studio, click "Add data" and search for the Rankscale connector. Select either Dashboard Metrics or Search Term Executions.

3

Configure your data source

Paste your API key and Brand ID. Choose your data type, time frame, aggregation level, and any filters you want to apply.

4

Build your dashboard

Drag and drop charts, tables, and scorecards using your Rankscale data. Apply Looker Studio filters, calculated fields, and branded themes.

Tips for great dashboards

  • Use the Dashboard Metrics connector for time-series charts and KPI scorecards
  • Use the Search Executions connector for detailed tables and drill-down analysis
  • Apply Looker Studio calculated fields to create custom KPIs and ratios
  • Filter by brand, topic, or AI engine for focused analysis
  • Use date range controls to let viewers explore different time periods

What you can build

Brand performance dashboards

Track visibility score, average position, detection rate, mentions, and citations over time with configurable aggregation.

Topic and AI engine breakdowns

Compare performance by topic and AI engine to see where your brand is surfaced most — ChatGPT, Perplexity, Gemini, and more.

Competitive analysis

Analyze co-mentions, head-to-head rankings, and market share trends across all monitored AI search engines.

Sentiment monitoring

Track sentiment scores and keyword drivers over time. Identify positive, neutral, and negative mentions at a glance.

Citation tracking

See which URLs and domains are cited alongside your brand in AI responses, with full citation history.

Scheduled reporting

Use Looker Studio's built-in scheduling to deliver branded reports to stakeholders on a regular cadence.

Frequently asked questions

What data can I visualize?

Brand-level metrics (visibility, sentiment, citations, mentions, positions), topic and engine breakdowns, and detailed per-execution records including AI responses and competitor rankings.

Which plans include the Looker Studio integration?

The Looker Studio connector is available on Pro, Agency Growth, and Enterprise plans. Generate your API key from Settings → Integrations in your Rankscale dashboard.

Do I need coding skills?

No. Configure your data source with your API key and Brand ID, then drag and drop charts and tables in Looker Studio.

What AI engines are supported?

All engines monitored by Rankscale — ChatGPT, Perplexity, Google AI Overview, Gemini, Grok, Bing Copilot, Claude, DeepSeek, Mistral, and more.

How often does the data refresh?

Data refreshes based on Looker Studio's caching settings. The connector caches responses for 10 minutes to optimize performance.

Can I use both connectors in one report?

Yes. Add multiple data sources to a single Looker Studio report — use Dashboard Metrics for time-series charts and Search Executions for detailed tables.