About Rankscale
Rankscale is a tool for generative engine optimization (GEO). It shows how your brand, website, product or service appears in the answers of AI search engines such as ChatGPT, Google AI Overviews, Perplexity, Claude, Gemini and DeepSeek, and what you can do to improve it.
What Rankscale does
AI search engines answer a question directly and name the brands they trust. Rankscale measures whether your brand is one of them, over time and across engines.
You can audit your website to see how AI understands it, find gaps and content optimization potential, and track your presence in AI search results. Rankscale also analyzes the sources an answer cites and the sentiment around your brand, and shows how competitors perform on the same questions.
Who it is for
Marketing, SEO and content teams use Rankscale to see where they show up in AI answers and what to fix first. Agencies use it to report AI visibility for their clients. Larger organizations have a dedicated enterprise offering.
Build on Rankscale
Your data is not locked in the dashboard. The REST API gives programmatic access to visibility and analytics metrics and to shareable dashboard links, and the MCP server lets AI assistants read your Rankscale data with permissions you choose. Reports can also go to Looker Studio.
The company
Rankscale is built by Rankscale GmbH, a company registered in Vienna, Austria. You can meet the team, read the company details in the imprint, and see how we handle data and terms of use.