{"@context":"https://schema.org","@type":"Organization","@id":"https://rankscale.ai/#organization","name":"Rankscale","legalName":"Rankscale GmbH","url":"https://rankscale.ai","logo":{"@type":"ImageObject","url":"https://rankscale.ai/Rankscale_Logo_final_BW.png"},"sameAs":["https://www.linkedin.com/company/rankscale-ai/","https://www.google.com/search?kgmid=/g/11zdrrdg77","https://www.crunchbase.com/organization/rankscale","https://www.youtube.com/@rankscaleAI","https://www.evi.gv.at/f/658253w","https://www.g2.com/sellers/rankscale","https://www.instagram.com/rankscale/","https://x.com/rankscale","https://bsky.app/profile/rankscale.bsky.social"],"vatID":"ATU82401848","duns":"301153533","globalLocationNumber":"9110037989061","identifier":[{"@type":"PropertyValue","name":"ISO 6523","value":"0094:658253w"}],"hasCertification":{"@type":"Certification","name":"Firmenbuch Österreich","identifier":"FN 658253 w","issuedBy":{"@type":"Organization","name":"Handelsgericht Wien"},"url":"https://www.evi.gv.at/f/658253w"},"legalAddress":{"@type":"PostalAddress","@id":"https://rankscale.ai/#address","streetAddress":"Untere Viaduktgasse 10/6","addressLocality":"Vienna","postalCode":"1030","addressCountry":"AT"},"address":{"@type":"PostalAddress","@id":"https://rankscale.ai/#address","streetAddress":"Untere Viaduktgasse 10/6","addressLocality":"Vienna","postalCode":"1030","addressCountry":"AT"},"location":{"@type":"Place","globalLocationNumber":"9110037989061","address":{"@id":"https://rankscale.ai/#address"}},"description":"Rankscale is an AI-powered rank tracking and visibility analytics platform that helps SaaS brands and SEO teams monitor their presence in AI search engines like ChatGPT, Perplexity, Google and many more","slogan":"AI Search Visibility Starts Here","foundingDate":"2025-07-22","foundingLocation":{"@type":"Place","name":"Austria"},"knowsAbout":[{"@type":"Thing","name":"Generative Engine Optimization","sameAs":"https://en.wikipedia.org/wiki/Search_engine_optimization"},{"@type":"Thing","name":"AI Search Visibility"},{"@type":"Thing","name":"Large Language Models"},{"@type":"Thing","name":"AI SEO"},{"@type":"Thing","name":"Retrieval-Augmented Generation","sameAs":"https://en.wikipedia.org/wiki/Retrieval-augmented_generation"}],"email":"info@rankscale.ai","contactPoint":{"@type":"ContactPoint","email":"info@rankscale.ai","contactType":"customer support","availableLanguage":["English","German"],"areaServed":["AT","DE","FR","UK","US","AU","Worldwide"]},"founder":[{"@type":"Person","name":"Mathias Ptacek","jobTitle":"CEO \u0026 Founder","sameAs":["https://www.linkedin.com/in/mathias-ptacek-15414154/"],"knowsAbout":["AI Search visibility","GEO"]},{"@type":"Person","name":"Patrick Schmid","jobTitle":"Co-Founder \u0026 CMO","sameAs":["https://www.linkedin.com/in/patrick-schmid-563634132/"],"knowsAbout":["Search Engine Optimization","AI Search Visibility"]}]}
{"@context":"https://schema.org","@type":"DefinedTermSet","@id":"https://rankscale.ai/resources/glossary/#termset","name":"Rankscale Search Academy Glossary","description":"Every GEO and AI search term used across the 8-module Rankscale Academy, split into Foundational and Advanced.","url":"https://rankscale.ai/resources/glossary/"}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/three-gaps-framework/#term","name":"3 Gaps Framework","termCode":"three-gaps-framework","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"three-gaps-framework"},"description":"Every low visibility score traces to one of three gaps: SEO Gap, PR Gap, Content Gap. Fix in that order.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 4: Fill Your SEO Gaps, Module 5: Fill Your Content Gaps, Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/three-gaps-framework/","url":"https://rankscale.ai/resources/glossary/three-gaps-framework/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/3x2x2-prompt-group/#term","name":"3x2x2 Prompt Group","termCode":"3x2x2-prompt-group","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"3x2x2-prompt-group"},"description":"Minimum viable prompt set: 3 intents × 2 scopes × 2 visibility-hygiene states = 12 tracked prompts per segment.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 2: Setting up Prompt Groups"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/3x2x2-prompt-group/","url":"https://rankscale.ai/resources/glossary/3x2x2-prompt-group/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/aeo/#term","name":"AEO","termCode":"aeo","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"aeo"},"description":"Answer Engine Optimization. Older term, largely subsumed by GEO.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/aeo/","url":"https://rankscale.ai/resources/glossary/aeo/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/ai-citation/#term","name":"AI Citation","termCode":"ai-citation","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"ai-citation"},"description":"Your URL is linked as a source inside an AI answer. Signals trust.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 2: Setting up Prompt Groups, Module 3: Diagnose"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/ai-citation/","url":"https://rankscale.ai/resources/glossary/ai-citation/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/ai-mention/#term","name":"AI Mention","termCode":"ai-mention","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"ai-mention"},"description":"Your brand name appears in the AI answer text without a linked citation. Signals awareness.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 2: Setting up Prompt Groups, Module 3: Diagnose"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/ai-mention/","url":"https://rankscale.ai/resources/glossary/ai-mention/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/ai-search/#term","name":"AI Search","termCode":"ai-search","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"ai-search"},"description":"The shift from keyword + 10 blue links to natural-language question + one synthesized answer, with brands competing to be cited inside the source pool.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/ai-search/","url":"https://rankscale.ai/resources/glossary/ai-search/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/answer-economy/#term","name":"Answer Economy","termCode":"answer-economy","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"answer-economy"},"description":"The post-click-economy reality: 60% of searches end without a click, so you compete to be in the answer, not for a blue link.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/answer-economy/","url":"https://rankscale.ai/resources/glossary/answer-economy/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/bluf/#term","name":"BLUF","termCode":"bluf","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"bluf"},"description":"Bottom Line Up Front. A 40-80 word direct answer in the first paragraph. The single highest-leverage content pattern.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 4: Fill Your SEO Gaps, Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/bluf/","url":"https://rankscale.ai/resources/glossary/bluf/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/branded-prompt/#term","name":"Branded Prompt","termCode":"branded-prompt","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"branded-prompt"},"description":"A prompt that contains your brand name. Tests visibility hygiene: does AI know you exist and describe you correctly?","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 2: Setting up Prompt Groups, Module 3: Diagnose"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/branded-prompt/","url":"https://rankscale.ai/resources/glossary/branded-prompt/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/chunk/#term","name":"Chunk","termCode":"chunk","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"chunk"},"description":"A paragraph-or-heading-bounded unit that RAG systems extract, embed, and quote. The unit AI engines actually cite - not pages.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 4: Fill Your SEO Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/chunk/","url":"https://rankscale.ai/resources/glossary/chunk/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/chunkability/#term","name":"Chunkability","termCode":"chunkability","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"chunkability"},"description":"How easily an LLM can lift a self-contained answer block from your page. Driven by 50-120 word self-contained paragraphs, clear headers, BLUF.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 4: Fill Your SEO Gaps, Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/chunkability/","url":"https://rankscale.ai/resources/glossary/chunkability/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/click-economy/#term","name":"Click Economy","termCode":"click-economy","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"click-economy"},"description":"The pre-AI-search world of keyword → 10 blue links → click-through. Collapsing now.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/click-economy/","url":"https://rankscale.ai/resources/glossary/click-economy/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/content-gap/#term","name":"Content Gap","termCode":"content-gap","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"content-gap"},"description":"Third of the 3 Gaps. Either content on the topic does not exist, or it exists but AI engines cannot extract a clean answer. Four patterns: BLUF, Justification, Freshness, Evidence.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/content-gap/","url":"https://rankscale.ai/resources/glossary/content-gap/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/detection-rate/#term","name":"Detection Rate","termCode":"detection-rate","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"detection-rate"},"description":"% of prompt runs where your brand appears at all (mention OR citation). Branded detection below 90% = entity emergency.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 2: Setting up Prompt Groups, Module 3: Diagnose"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/detection-rate/","url":"https://rankscale.ai/resources/glossary/detection-rate/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/entity/#term","name":"Entity","termCode":"entity","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"entity"},"description":"A named thing an AI engine recognises: company, product, person, place, concept. GEO is partly the fight to become a recognised entity.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 2: Setting up Prompt Groups, Module 4: Fill Your SEO Gaps, Module 5: Fill Your Content Gaps, Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/entity/","url":"https://rankscale.ai/resources/glossary/entity/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/geo/#term","name":"GEO","termCode":"geo","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"geo"},"description":"Generative Engine Optimization. Optimising to be visible, cited, and recommended inside AI-generated answers.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/geo/","url":"https://rankscale.ai/resources/glossary/geo/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/grounding-page/#term","name":"Grounding Page","termCode":"grounding-page","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"grounding-page"},"description":"One canonical URL AI engines reach for ground-truth facts about your brand. The anchor for branded visibility.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 5: Fill Your Content Gaps, Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/grounding-page/","url":"https://rankscale.ai/resources/glossary/grounding-page/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/intent-tags/#term","name":"Intent Tags","termCode":"intent-tags","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"intent-tags"},"description":"Prompts carry one of three intents: Information (learning), Consideration (comparing), Transaction (buying). One of the three required tag dimensions.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 2: Setting up Prompt Groups, Module 3: Diagnose, Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/intent-tags/","url":"https://rankscale.ai/resources/glossary/intent-tags/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/json-ld/#term","name":"JSON-LD","termCode":"json-ld","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"json-ld"},"description":"The schema format AI engines prefer. A <script type=\"application/ld+json\"> block declaring entities, products, FAQs in machine-readable form.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 4: Fill Your SEO Gaps, Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/json-ld/","url":"https://rankscale.ai/resources/glossary/json-ld/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/justification-block/#term","name":"Justification Block","termCode":"justification-block","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"justification-block"},"description":"Pros/cons, comparison tables, \"best for X\" statements. What engines extract when deciding who to recommend.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/justification-block/","url":"https://rankscale.ai/resources/glossary/justification-block/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/knowledge-panel/#term","name":"Knowledge Panel","termCode":"knowledge-panel","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"knowledge-panel"},"description":"Google's structured entity card. Strong signal you are an established entity; wrong panel data spreads faster than right data.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/knowledge-panel/","url":"https://rankscale.ai/resources/glossary/knowledge-panel/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/llm-crawler/#term","name":"LLM Crawler","termCode":"llm-crawler","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"llm-crawler"},"description":"Bot that fetches pages for LLM training or live retrieval. Must be allowed: GPTBot, CCBot, PerplexityBot, ClaudeBot.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 4: Fill Your SEO Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/llm-crawler/","url":"https://rankscale.ai/resources/glossary/llm-crawler/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/non-branded-prompt/#term","name":"Non-Branded Prompt","termCode":"non-branded-prompt","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"non-branded-prompt"},"description":"A prompt without your brand name. Tests whether AI associates you with the category. Where the real competitive battle is.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 2: Setting up Prompt Groups, Module 3: Diagnose"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/non-branded-prompt/","url":"https://rankscale.ai/resources/glossary/non-branded-prompt/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/page-audit-v2/#term","name":"Page Audit V2","termCode":"page-audit-v2","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"page-audit-v2"},"description":"Rankscale feature. Audits a single URL against AI-engine readiness criteria (crawlability, schema, hierarchy, chunkability).","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 4: Fill Your SEO Gaps, Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/page-audit-v2/","url":"https://rankscale.ai/resources/glossary/page-audit-v2/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/position/#term","name":"Position","termCode":"position","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"position"},"description":"Where you show up in the answer: #1-3 strong, #4-6 mid, #7+ weak, Not Found.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/position/","url":"https://rankscale.ai/resources/glossary/position/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/pr-gap/#term","name":"PR Gap","termCode":"pr-gap","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"pr-gap"},"description":"Second of the 3 Gaps. Third-party sources do not know, cite, or describe your brand the way they cite competitors. Three sub-types.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/pr-gap/","url":"https://rankscale.ai/resources/glossary/pr-gap/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/probability-based-engine/#term","name":"Probability-Based Engine","termCode":"probability-based-engine","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"probability-based-engine"},"description":"An AI engine that generates answers by predicting likely tokens from training data + retrieval, not by matching keywords. Why each extra word shifts the output.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/probability-based-engine/","url":"https://rankscale.ai/resources/glossary/probability-based-engine/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/prompt-cluster/#term","name":"Prompt Cluster","termCode":"prompt-cluster","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"prompt-cluster"},"description":"A thematic bundle of prompts around one topic, job-to-be-done, or funnel stage. The \"what we're tracking.\"","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 2: Setting up Prompt Groups"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/prompt-cluster/","url":"https://rankscale.ai/resources/glossary/prompt-cluster/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/prompt-group/#term","name":"Prompt Group","termCode":"prompt-group","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"prompt-group"},"description":"A structured set of prompts varying across intent / scope / visibility-hygiene. Minimum viable: 3x2x2.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 2: Setting up Prompt Groups"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/prompt-group/","url":"https://rankscale.ai/resources/glossary/prompt-group/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/prompt-variation/#term","name":"Prompt Variation","termCode":"prompt-variation","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"prompt-variation"},"description":"Different formulations of the same prompt group to sample performance across buying journey phases, branded vs non-branded, and segment vs niche.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 2: Setting up Prompt Groups"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/prompt-variation/","url":"https://rankscale.ai/resources/glossary/prompt-variation/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/rankscale-scout/#term","name":"Rankscale Scout","termCode":"rankscale-scout","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"rankscale-scout"},"description":"Rankscale feature. Auto-generates per-prompt, per-engine recommendations and content ideas from the Sentiment Radar.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 3: Diagnose, Module 7: Reporting, Module 8: Habits & Systems"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/rankscale-scout/","url":"https://rankscale.ai/resources/glossary/rankscale-scout/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/rag/#term","name":"RAG","termCode":"rag","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"rag"},"description":"Retrieval-Augmented Generation. The mechanism by which AI engines retrieve relevant chunks and synthesise answers. Explains why chunkability matters.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 4: Fill Your SEO Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/rag/","url":"https://rankscale.ai/resources/glossary/rag/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/schema-org/#term","name":"Schema.org","termCode":"schema-org","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"schema-org"},"description":"The vocabulary JSON-LD uses. Defines Organization, Article, Product, FAQPage, HowTo, and more.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 4: Fill Your SEO Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/schema-org/","url":"https://rankscale.ai/resources/glossary/schema-org/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/scope-tags/#term","name":"Scope Tags","termCode":"scope-tags","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"scope-tags"},"description":"Second required tag dimension: Segment vs Niche in segment vs Niche-in-niche vs Geography. Narrower scope = easier to win first.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 2: Setting up Prompt Groups, Module 3: Diagnose, Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/scope-tags/","url":"https://rankscale.ai/resources/glossary/scope-tags/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/semantic-html-hierarchy/#term","name":"Semantic HTML Hierarchy","termCode":"semantic-html-hierarchy","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"semantic-html-hierarchy"},"description":"One H1, 3-8 question-format H2s, scannable H3s, no skipped levels. The structure RAG uses to define chunk boundaries.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 4: Fill Your SEO Gaps, Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/semantic-html-hierarchy/","url":"https://rankscale.ai/resources/glossary/semantic-html-hierarchy/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/sentiment/#term","name":"Sentiment","termCode":"sentiment","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"sentiment"},"description":"How AI describes you: positive, neutral, mixed, negative. Below 55% positive = reputation risk.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 3: Diagnose, Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/sentiment/","url":"https://rankscale.ai/resources/glossary/sentiment/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/seo-gap/#term","name":"SEO Gap","termCode":"seo-gap","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"seo-gap"},"description":"First of the 3 Gaps. Technical or structural issues blocking AI engines from reaching, parsing, or chunking your pages. Fix first; nothing else compounds without it.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 4: Fill Your SEO Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/seo-gap/","url":"https://rankscale.ai/resources/glossary/seo-gap/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/share-of-citations/#term","name":"Share of Citations","termCode":"share-of-citations","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"share-of-citations"},"description":"Your % of citations in a prompt group vs all competitors. Headline metric for the \"We're Defending\" narrative.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/share-of-citations/","url":"https://rankscale.ai/resources/glossary/share-of-citations/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/share-of-voice/#term","name":"Share of Voice","termCode":"share-of-voice","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"share-of-voice"},"description":"Your % of mentions + citations vs competitors. Broader than Share of Citations. Use this as a market benchmark.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 3: Diagnose, Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/share-of-voice/","url":"https://rankscale.ai/resources/glossary/share-of-voice/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/tags/#term","name":"Tags","termCode":"tags","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"tags"},"description":"Labels on every prompt variation. Three required (visibility hygiene, intent, scope); optional extensions. No tags = no action possible later.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 2: Setting up Prompt Groups"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/tags/","url":"https://rankscale.ai/resources/glossary/tags/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/trust-gap/#term","name":"Trust Gap","termCode":"trust-gap","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"trust-gap"},"description":"The gap between being mentioned and being cited. AI knows your name but will not source your pages.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 1: Introduction, Module 3: Diagnose"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/trust-gap/","url":"https://rankscale.ai/resources/glossary/trust-gap/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/visibility-hygiene/#term","name":"Visibility Hygiene","termCode":"visibility-hygiene","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"visibility-hygiene"},"description":"First required tag dimension: Branded vs Non-Branded. Branded is the floor; non-branded is the ceiling.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 2: Setting up Prompt Groups, Module 3: Diagnose"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/visibility-hygiene/","url":"https://rankscale.ai/resources/glossary/visibility-hygiene/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/visibility-score/#term","name":"Visibility Score","termCode":"visibility-score","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"visibility-score"},"description":"Your aggregate 0-100 score on a prompt variation or prompt group. Headline metric. Distinguish between branded & non-branded prompts. Hides the diagnosis unless paired with the other 6.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Foundational"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/visibility-score/","url":"https://rankscale.ai/resources/glossary/visibility-score/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/four-dashboards/#term","name":"4 Dashboards","termCode":"four-dashboards","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"four-dashboards"},"description":"Rankscale's four standard reporting views: Funnel Health (intent), Niche Dominance (segment), Engine Gap (per engine), Scenario Proof (locked long-tail).","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/four-dashboards/","url":"https://rankscale.ai/resources/glossary/four-dashboards/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/six-attribute-audit/#term","name":"6-Attribute Audit","termCode":"six-attribute-audit","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"six-attribute-audit"},"description":"The competitor-page reverse-engineering template: H1, BLUF, H2 format, tables, schema, review date. Used when a competitor dominates a prompt.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/six-attribute-audit/","url":"https://rankscale.ai/resources/glossary/six-attribute-audit/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/90-day-geo-ramp-plan/#term","name":"90-Day GEO Ramp Plan","termCode":"90-day-geo-ramp-plan","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"90-day-geo-ramp-plan"},"description":"Month 1 measure + diagnose, Month 2 ship first fixes, Month 3 operating rhythm live. Each month has explicit exit criteria.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 8: Habits & Systems"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/90-day-geo-ramp-plan/","url":"https://rankscale.ai/resources/glossary/90-day-geo-ramp-plan/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/branded-search-lift/#term","name":"Branded Search Lift","termCode":"branded-search-lift","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"branded-search-lift"},"description":"Zero-click attribution proxy: when AI engines mention you more, branded search volume on Google rises 4-8 weeks later.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/branded-search-lift/","url":"https://rankscale.ai/resources/glossary/branded-search-lift/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/citation-gap/#term","name":"Citation Gap","termCode":"citation-gap","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"citation-gap"},"description":"PR sub-gap. Competitors are cited on G2, Forbes, Reddit, YouTube and you are not. Diagnose via the Citations tab.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/citation-gap/","url":"https://rankscale.ai/resources/glossary/citation-gap/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/click-through-path/#term","name":"Click-Through Path","termCode":"click-through-path","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"click-through-path"},"description":"The attributable half of AI-search revenue: sessions arriving via chatgpt.com, perplexity.ai, claude.ai, gemini.google.com, copilot.microsoft.com. Tracked via referrer data.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/click-through-path/","url":"https://rankscale.ai/resources/glossary/click-through-path/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/core-web-vitals/#term","name":"Core Web Vitals / LCP","termCode":"core-web-vitals","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"core-web-vitals"},"description":"Page-speed metrics. Not a direct AI ranking factor but proxy for crawl reliability. Keep LCP under 2.5s on priority pages.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 4: Fill Your SEO Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/core-web-vitals/","url":"https://rankscale.ai/resources/glossary/core-web-vitals/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/csr/#term","name":"CSR (Client-Side Rendering)","termCode":"csr","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"csr"},"description":"Pure SPA. AI-hostile. The crawler sees an empty shell. Avoid for content pages.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 4: Fill Your SEO Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/csr/","url":"https://rankscale.ai/resources/glossary/csr/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/date-modified/#term","name":"dateModified","termCode":"date-modified","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"date-modified"},"description":"JSON-LD property that must match the visible \"Last updated\" line. Mismatch = engines trust neither.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/date-modified/","url":"https://rankscale.ai/resources/glossary/date-modified/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/direct-traffic-lift/#term","name":"Direct / Type-in Traffic Lift","termCode":"direct-traffic-lift","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"direct-traffic-lift"},"description":"Zero-click attribution proxy: users who saw your brand in an AI answer and later typed your URL directly.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/direct-traffic-lift/","url":"https://rankscale.ai/resources/glossary/direct-traffic-lift/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/e-e-a-t/#term","name":"E-E-A-T","termCode":"e-e-a-t","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"e-e-a-t"},"description":"Experience, Expertise, Authoritativeness, Trust. Expressed via named author, credentials, reviewer block, review date, author schema.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/e-e-a-t/","url":"https://rankscale.ai/resources/glossary/e-e-a-t/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/elite-benchmark/#term","name":"Elite Benchmark","termCode":"elite-benchmark","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"elite-benchmark"},"description":"Top tier of Floor/Standard/Elite. Top 3 by SoV in category, or Tier 1 cited. Move here after 3 consecutive months above Standard + SoV leadership + Tier 1 citations.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/elite-benchmark/","url":"https://rankscale.ai/resources/glossary/elite-benchmark/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/engine-gap-dashboard/#term","name":"Engine Gap Dashboard","termCode":"engine-gap-dashboard","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"engine-gap-dashboard"},"description":"One of the 4 Dashboards. Side-by-side visibility per engine so you see where you are strong vs weak.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/engine-gap-dashboard/","url":"https://rankscale.ai/resources/glossary/engine-gap-dashboard/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/entity-gap/#term","name":"Entity Gap","termCode":"entity-gap","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"entity-gap"},"description":"PR sub-gap. AI engines cannot verify you as a distinct entity. Check Wikidata, Knowledge Panel, LinkedIn, Crunchbase, AngelList, GitHub.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/entity-gap/","url":"https://rankscale.ai/resources/glossary/entity-gap/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/evidence/#term","name":"Evidence","termCode":"evidence","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"evidence"},"description":"One of the 4 Content Gap patterns. Claims must be quantified: named stat, dated source, sample size. \"142% average increase\" beats \"significant improvement.\"","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/evidence/","url":"https://rankscale.ai/resources/glossary/evidence/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/floor-benchmark/#term","name":"Floor Benchmark","termCode":"floor-benchmark","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"floor-benchmark"},"description":"Lowest tier of Floor/Standard/Elite. Minimum visibility to be \"in the game.\" Depth-specific: 1% global, 5% niche, 12% niche-in-niche.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/floor-benchmark/","url":"https://rankscale.ai/resources/glossary/floor-benchmark/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/freshness-signals/#term","name":"Freshness Signals","termCode":"freshness-signals","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"freshness-signals"},"description":"Visible \"Last updated\" line, current month/year in the BLUF, recent stats, dateModified schema. Refresh cadence: 30/60/90 days by page type.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/freshness-signals/","url":"https://rankscale.ai/resources/glossary/freshness-signals/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/funnel-health-dashboard/#term","name":"Funnel Health Dashboard","termCode":"funnel-health-dashboard","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"funnel-health-dashboard"},"description":"One of the 4 Dashboards. Filtered by intent tag to see where the AARRR funnel leaks. Build this first.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/funnel-health-dashboard/","url":"https://rankscale.ai/resources/glossary/funnel-health-dashboard/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/geo-lead/#term","name":"GEO Lead","termCode":"geo-lead","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"geo-lead"},"description":"The single accountable role for AI search performance. Owns the operating rhythm and dashboards. Minimum 20% time, even part-time.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 8: Habits & Systems"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/geo-lead/","url":"https://rankscale.ai/resources/glossary/geo-lead/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/geo-operating-rhythm/#term","name":"GEO Operating Rhythm","termCode":"geo-operating-rhythm","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"geo-operating-rhythm"},"description":"Canonical cadence: 8 activities across Weekly / Bi-weekly / Monthly / Quarterly slots. ~4.5 hours per month at steady state.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 8: Habits & Systems"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/geo-operating-rhythm/","url":"https://rankscale.ai/resources/glossary/geo-operating-rhythm/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/habits-that-dont-die/#term","name":"Habits That Don't Die","termCode":"habits-that-dont-die","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"habits-that-dont-die"},"description":"Three principles that separate sustained GEO from one-quarter flashes: Name an owner, Set a rhythm, Write it down.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 8: Habits & Systems"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/habits-that-dont-die/","url":"https://rankscale.ai/resources/glossary/habits-that-dont-die/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/haro/#term","name":"HARO / Connectively / Qwoted","termCode":"haro","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"haro"},"description":"Journalist-query platforms. Respond within 2 hours, 150 words max, named quote + credentials + stat. Realistic hit rate: 1 per 20-30 responses.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/haro/","url":"https://rankscale.ai/resources/glossary/haro/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/hub-and-spoke-model/#term","name":"Hub-and-Spoke Model","termCode":"hub-and-spoke-model","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"hub-and-spoke-model"},"description":"Content architecture: Grounding Page as hub, separate spoke pages per entity with independent search demand. Cross-linked via hasPart / isPartOf.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/hub-and-spoke-model/","url":"https://rankscale.ai/resources/glossary/hub-and-spoke-model/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/hybrid-model/#term","name":"Hybrid Model","termCode":"hybrid-model","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"hybrid-model"},"description":"In-house GEO Lead + agency for execution. The most common winning model for the first 12 months.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 8: Habits & Systems"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/hybrid-model/","url":"https://rankscale.ai/resources/glossary/hybrid-model/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/in-house-model/#term","name":"In-House Model","termCode":"in-house-model","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"in-house-model"},"description":"Full-team GEO inside the company. Works above ~€5M marketing budget.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 8: Habits & Systems"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/in-house-model/","url":"https://rankscale.ai/resources/glossary/in-house-model/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/mention-to-citation-ratio/#term","name":"Mention-to-Citation Ratio","termCode":"mention-to-citation-ratio","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"mention-to-citation-ratio"},"description":"High mentions + low citations = Citation Gap signature. AI knows you exist but has no third-party source to cite.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/mention-to-citation-ratio/","url":"https://rankscale.ai/resources/glossary/mention-to-citation-ratio/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/narrative-archetypes/#term","name":"Narrative Archetypes","termCode":"narrative-archetypes","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"narrative-archetypes"},"description":"Three exec-report stories: \"We're Invisible\" (lead with Detection Rate), \"We're Growing\" (lead with Visibility Score trend), \"We're Defending\" (lead with Share of Citations).","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/narrative-archetypes/","url":"https://rankscale.ai/resources/glossary/narrative-archetypes/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/niche-dominance-dashboard/#term","name":"Niche Dominance Dashboard","termCode":"niche-dominance-dashboard","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"niche-dominance-dashboard"},"description":"One of the 4 Dashboards. One view per priority segment so niche-level wins/gaps are never hidden by averages.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/niche-dominance-dashboard/","url":"https://rankscale.ai/resources/glossary/niche-dominance-dashboard/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/outputs-vs-inputs/#term","name":"Outputs vs Inputs","termCode":"outputs-vs-inputs","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"outputs-vs-inputs"},"description":"Every report has both: outputs (lagging indicators that moved) + inputs (the specific work shipped). Inputs explain wins and justify continued investment on stalls.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/outputs-vs-inputs/","url":"https://rankscale.ai/resources/glossary/outputs-vs-inputs/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/peer-set-median/#term","name":"Peer-Set Median","termCode":"peer-set-median","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"peer-set-median"},"description":"Median visibility across your chosen competitor set. The anchor in every exec report: \"12% vs peer median 18%.\"","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/peer-set-median/","url":"https://rankscale.ai/resources/glossary/peer-set-median/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/question-format-headers/#term","name":"Question-Format Headers","termCode":"question-format-headers","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"question-format-headers"},"description":"H2s written as the question a reader would ask. \"What features does X support?\" not \"Features.\" Doubles as FAQ extraction candidates.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 4: Fill Your SEO Gaps, Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/question-format-headers/","url":"https://rankscale.ai/resources/glossary/question-format-headers/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/raci/#term","name":"RACI","termCode":"raci","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"raci"},"description":"Responsible / Accountable / Consulted / Informed. One Accountable owner per activity, never two.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 8: Habits & Systems"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/raci/","url":"https://rankscale.ai/resources/glossary/raci/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/reporting-pyramid/#term","name":"Reporting Pyramid","termCode":"reporting-pyramid","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"reporting-pyramid"},"description":"Three-tier reporting model: C-Suite monthly (1 slide), Marketing Lead bi-weekly (2-3 metrics), Practitioner weekly (granular).","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/reporting-pyramid/","url":"https://rankscale.ai/resources/glossary/reporting-pyramid/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/reverse-engineer-competitor-page/#term","name":"Reverse-Engineer a Competitor Page","termCode":"reverse-engineer-competitor-page","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"reverse-engineer-competitor-page"},"description":"When a competitor dominates a prompt, audit their top 3 cited pages across 6 attributes and out-extract (not out-write) them.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/reverse-engineer-competitor-page/","url":"https://rankscale.ai/resources/glossary/reverse-engineer-competitor-page/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/same-as/#term","name":"sameAs","termCode":"same-as","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"same-as"},"description":"JSON-LD property linking your entity to canonical external IDs (Wikidata, LinkedIn, Crunchbase). Single highest-leverage branded-visibility addition.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 4: Fill Your SEO Gaps, Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/same-as/","url":"https://rankscale.ai/resources/glossary/same-as/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/scenario-proof-dashboard/#term","name":"Scenario Proof Dashboard","termCode":"scenario-proof-dashboard","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"scenario-proof-dashboard"},"description":"One of the 4 Dashboards. Locked filter on long-tail prompts. The agency trick for undeniable before/after on a specific scenario.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/scenario-proof-dashboard/","url":"https://rankscale.ai/resources/glossary/scenario-proof-dashboard/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/self-report-at-purchase/#term","name":"Self-Report at Purchase","termCode":"self-report-at-purchase","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"self-report-at-purchase"},"description":"\"How did you hear about us?\" field with \"ChatGPT / AI search\" as an option. 2-4% rate = strong signal for zero-click attribution.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/self-report-at-purchase/","url":"https://rankscale.ai/resources/glossary/self-report-at-purchase/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/sentiment-gap/#term","name":"Sentiment Gap","termCode":"sentiment-gap","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"sentiment-gap"},"description":"PR sub-gap. Recurring negative keywords drag AI-described sentiment below 55% positive. Fix via source-tracing + authentic engagement.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/sentiment-gap/","url":"https://rankscale.ai/resources/glossary/sentiment-gap/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/sentiment-radar/#term","name":"Sentiment Radar","termCode":"sentiment-radar","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"sentiment-radar"},"description":"Rankscale feature. Tracks recurring positive and negative keywords per brand and category. Source-trace by clicking a negative mention.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 5: Fill Your Content Gaps, Module 6: Fill Your PR Gaps, Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/sentiment-radar/","url":"https://rankscale.ai/resources/glossary/sentiment-radar/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/source-tracing/#term","name":"Source-Tracing","termCode":"source-tracing","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"source-tracing"},"description":"Clicking a negative mention in the Sentiment tab to find the Reddit thread, blog post, or review driving the keyword.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/source-tracing/","url":"https://rankscale.ai/resources/glossary/source-tracing/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/ssr-ssg-isr/#term","name":"SSR / SSG / ISR","termCode":"ssr-ssg-isr","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"ssr-ssg-isr"},"description":"Server-Side Rendering / Static Site Generation / Incremental Static Regeneration. AI-friendly because raw HTML is in the source. Use these; avoid CSR.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 4: Fill Your SEO Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/ssr-ssg-isr/","url":"https://rankscale.ai/resources/glossary/ssr-ssg-isr/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/stability/#term","name":"Stability","termCode":"stability","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"stability"},"description":"How consistent your rank is across repeat runs. Volatile position = source-pool instability = Citation Gap signature.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/stability/","url":"https://rankscale.ai/resources/glossary/stability/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/standard-benchmark/#term","name":"Standard Benchmark","termCode":"standard-benchmark","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"standard-benchmark"},"description":"Middle tier of Floor/Standard/Elite. Peer-set median. Default target for most clients.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 3: Diagnose, Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/standard-benchmark/","url":"https://rankscale.ai/resources/glossary/standard-benchmark/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/tier-1-5-citation-sources/#term","name":"Tier 1-5 Citation Sources","termCode":"tier-1-5-citation-sources","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"tier-1-5-citation-sources"},"description":"Ranked citation target tiers: T1 G2/Capterra/Gartner, T2 Forbes/TechCrunch/HBR, T3 Reddit/YouTube/Quora, T4 niche trade, T5 personal blogs. Prioritise by % citation share.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 6: Fill Your PR Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/tier-1-5-citation-sources/","url":"https://rankscale.ai/resources/glossary/tier-1-5-citation-sources/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/volatile-facts-block/#term","name":"Volatile Facts Block","termCode":"volatile-facts-block","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"volatile-facts-block"},"description":"Separate section on a Grounding Page for facts that change (pricing, team size, product features). Refresh without re-reviewing the stable facts.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 5: Fill Your Content Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/volatile-facts-block/","url":"https://rankscale.ai/resources/glossary/volatile-facts-block/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/waf-cdn-rules/#term","name":"WAF / CDN Rules","termCode":"waf-cdn-rules","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"waf-cdn-rules"},"description":"Cloudflare/Fastly/AWS \"AI Scraper\" rulesets that silently block legitimate crawlers. Must be disabled or explicitly allowed for priority content.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 4: Fill Your SEO Gaps"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/waf-cdn-rules/","url":"https://rankscale.ai/resources/glossary/waf-cdn-rules/","inLanguage":"en","dateModified":"2026-04-27"}}
{"@context":"https://schema.org","@type":"DefinedTerm","@id":"https://rankscale.ai/resources/glossary/zero-click-path/#term","name":"Zero-Click Path","termCode":"zero-click-path","identifier":{"@type":"PropertyValue","propertyID":"rankscale-glossary-id","value":"zero-click-path"},"description":"The unattributable half of AI search: user sees your brand, never clicks, converts later. Measured via three proxies: branded search lift, direct traffic lift, self-report at purchase.","inDefinedTermSet":{"@id":"https://rankscale.ai/resources/glossary/#termset"},"inLanguage":"en","additionalProperty":[{"@type":"PropertyValue","name":"Entity Class","value":"GEO / AI Search Concept"},{"@type":"PropertyValue","name":"Section","value":"Advanced"},{"@type":"PropertyValue","name":"Domain","value":"Generative Engine Optimization, AI Search"},{"@type":"PropertyValue","name":"Source Modules","value":"Module 7: Reporting"},{"@type":"PropertyValue","name":"Academy","value":"Rankscale Search Academy"}],"mainEntityOfPage":{"@type":"WebPage","@id":"https://rankscale.ai/resources/glossary/zero-click-path/","url":"https://rankscale.ai/resources/glossary/zero-click-path/","inLanguage":"en","dateModified":"2026-04-27"}}